Hydrogen storefront

Bayam Jewelry

Emre Mutlu's role: Shopify Hydrogen storefront development.

Luxury jewelry and watch discovery with distinct collection paths.

Bayam’s mixed jewelry, diamond, and watch catalog needs different browsing paths within one premium storefront.

The problem

Jewelry shoppers browse by style and taste, while watch shoppers compare brands, condition, and model details.

What I owned

Hydrogen storefront development across responsive collection browsing, product detail, search, cart, and account surfaces.

What changed

Refined the homepage hero, collection introductions, and sub-category navigation while keeping product and purchase context visible.

Result

A live storefront with structured discovery for jewelry, diamonds, gold, and watches.